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COSMETIC BRAND OWNERS:
What is Affiliate Content? Think TikToks / Reels from influencers, but paid not upfront but on commission.
We’ve facilitated over 50 pieces of affiliate content for 7 cosmetic brands in the UK, making their products go viral at fair creator costs.
We’ve been working with teams around the world:
ABOUT US
Our Vision
Founded in 2019 (formerly Theseus, Inc.), we are not another agency — we are a team of highly experienced marketers specializing in the cosmetics niche.
This year alone, we’ve helped cosmetic brands generate over 10 million views — not merely with “viral-looking” videos, but with trust-building content delivered by influencers. Having 10s of custom videos would cost brands $1000s, meanwhile affiliates only charge commission on successful sales.
The best, risk-free approach for small brands to grow.
What We Achieved:
Helped Vue Swiss generate 15+ high-quality user-generated videos at scale using product seeding and creator-friendly campaign prompts — all while cutting traditional influencer costs by 60%.
🎥 15+ UGC videos (tutorials, GRWM, before/afters) in one month
💸 60% lower cost than traditional influencer campaigns
💬 Content sparked organic engagement (average 10–15% comment rate)
♻️ Repurposable assets now used across TikTok ads, email, and PDPs
🤝 Built a long-term creator community of 40+ brand fans
What We Achieved:
Launched Jecca Blac’s new product with a lean affiliate campaign that drove 3,700+ sales in just 14 days — all without paying upfront influencer fees.
Highlights:
💵 3.7K units sold in the first 2 weeks of launch
🔁 0% upfront influencer costs – fully commission-based
📲 20+ creators activated within 2 months, producing authentic launch content
📈 Top-performing affiliate achieved 4% conversion rate
🔄 Built momentum with viral “first impression” UGC videos
What We Achieved:
Scaled an affiliate network for a heritage beauty brand – Fyne. Creating a repeatable system for high-quality content and sales attribution
Highlights:
20+ active micro and nano influencers recruited
Fully automated affiliate & content workflows
30+ reusable UGC assets for paid and organic marketing
Unified dashboard showing influencer ROI at every funnel stage
We understand that each business is unique, which is why we offer a range of options to suit your specific needs and goals.
TikTok Maximization
BEST FOR BRANDS AT $0-50,000 REVENUE PER MONTH
Starts at /
7% of Profit* We Generate
*Profit is calculated as revenue, generated by us, after all marketing costs (ads, influencer commissions, …)
RISK-FREE GUARANTEE: THERE IS NO HIDDEN COSTS, NO UPFRONT COSTS, NO MONTHLY COSTS. UNLESS WE GENERATE YOU TRUE PROFIT, WE DON’T CHARGE A CENT.
Multi-Platform Maximization
BEST FOR BRANDS SCALING BEYOND $50,000 REVENUE MONTHLY
Contact Us
Below is an example of how our fees are structured. Note: Sample costs only apply in affiliate campaigns
