COSMETIC BRAND OWNERS:
Get Your Products Viral With Affiliate Content
What is Affiliate Content? Think TikToks / Reels from influencers, but paid not upfront but on commission.
We’ve facilitated over 50 pieces of affiliate content for 7 cosmetic brands in the UK, making their products go viral at fair creator costs.
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We work on a pay-per-results basis — no cost to start, and no cost if we don’t deliver.
We’ve been working with teams around the world:
ABOUT US
Our Vision
Founded in 2019 (formerly Theseus, Inc.), we are more than just an agency — we are a collective of highly experienced freelancers specializing in the cosmetics niche.
This year alone, we’ve helped cosmetic brands generate over 10 million views — not merely with “viral-looking” videos, but with trust-building content delivered by influencers. Achieving similar results without affiliate-based campaigns, relying instead on upfront costs, would typically cost brands upwards of $10,000 each. We delivered those same results on a commission-based model.
Explore Our Work
CASE STUDY
15+ Authentic UGC Videos in 30 Days – Without High Influencer Fees
What We Achieved:
Helped Vue Swiss generate 15+ high-quality user-generated videos at scale using product seeding and creator-friendly campaign prompts — all while cutting traditional influencer costs by 60%.
🎥 15+ UGC videos (tutorials, GRWM, before/afters) in one month
💸 60% lower cost than traditional influencer campaigns
💬 Content sparked organic engagement (average 10–15% comment rate)
♻️ Repurposable assets now used across TikTok ads, email, and PDPs
🤝 Built a long-term creator community of 40+ brand fans
CASE STUDY
New Product Launch - With Zero Upfront Fees
What We Achieved:
Launched Jecca Blac’s new product with a lean affiliate campaign that drove 3,700+ sales in just 14 days — all without paying upfront influencer fees.
Highlights:
💵 3.7K units sold in the first 2 weeks of launch
🔁 0% upfront influencer costs – fully commission-based
📲 20+ creators activated within 2 months, producing authentic launch content
📈 Top-performing affiliate achieved 4% conversion rate
🔄 Built momentum with viral “first impression” UGC videos
CASE STUDY
Built a Creator Army – 20+ Brand-Aligned Affiliates in 90 Days
What We Achieved:
Scaled an affiliate network for a heritage beauty brand – Fyne. Creating a repeatable system for high-quality content and sales attribution
Highlights:
20+ active micro and nano influencers recruited
Fully automated affiliate & content workflows
30+ reusable UGC assets for paid and organic marketing
Unified dashboard showing influencer ROI at every funnel stage
